Ken Messick brings over 30+ years experience in the large, mid-size, & small entrepreneurial Consumer Products Goods (CPG) sector of food, beverage and personal care products.  He has led many successful sales organizations as Chief Customer Officer and has been integral to the success of companies including Boulder Brands (Evol, Udi's, Glutino, Smart Balance), Campbell's (Bolthouse Farms), Energizer (now known as Edgewell: Schick, Playtex, Banana Boat, Hawaiian Tropic), and PepsiCo (Quaker, Tropicana, Gatorade).​

 

Ken founded Sunset Strategic Brands in 2017 with his partners Jerry Edel and Don Perella and oversees engagement, integration, and management of the companies strategy, growth, and client portfolio.

 

Ken has served as a member of the Board of Directors for Prana Snacks, a fast growing natural, organic snack food company and as a Board Member for Elevation Brands/Ian’s, an industry leading allergen-friendly food company.  Ken also served on several CPG Industry association boards to include Board of Directors for the National Frozen & Refrigerated Products Association (NFRA) and the Eastern Perishable Products Association (EPPA).

 

Ken believes Sunset’s Mission is to provide early-stage Consumer Packaged Goods Companies with significant sales focus, leverage, and cost efficiencies through a shared outsourced service model.