DON PERELLA
CHIEF FINANCIAL OFFICER, 

Sunset strategic Brands

Background and Experience​​

•Bio Summary

  • 25 Years of CPG and Consulting Experience – Large, Mid-size and Entrepreneurial CPG
  • CPG Companies - Pinnacle, Boulder Brands, PepsiCo (Quaker, Tropicana, Gatorade)
  • SVP Commercial Finance – Boulder Brands – Financial Support for Sales and Marketing Teams
  • Sr. Director FP&A – Tropicana – Financial Management of  $2.2B Sales and $400M in Profit
  • Manager – Coopers and Lybrand, Price Waterhouse – Tax Consulting


 
•Expertise:

  • Financial Planning and Analysis
  • Trade Management and Efficiency
  • New Product Development
  • Financial Business Processes and System Development
  • Company Acquisitions and Due Diligence
  • Company Sales and Divestitures
  • Business Integrations 

Don Perella

call for Results 

Please Contact Sunset Strategic Brands for an initial consultation

Sunset Strategic Brands LLC - Logo